Fid One

Fid One has a new logo that is more representative of what it is: close and professional

In 2022, Fid One will enter its 13th year of existence. A number that will certainly bring it luck!

In order to reach this milestone under the best possible omen, this fiduciary has decided to completely redesign its visual identity: from stationery to signage, via its website and the design of its vehicles, the company will start the new year with a new image.

Fid One has been particularly bold, even disruptive, in adopting the colours proposed by the agency, a combination of teal (blue-green) and purple. By abandoning the classic dark blue of the previous logo, Fid One announces the colour and shows that it is more than ever turned towards the future.

The blue-green colour, while evoking the notions of tranquillity and growth, harmonises particularly well with the Vallée de Joux, its lakes and forests. As for violet, it is the colour of spirit and integrity, key qualities for a fiduciary!

Client

Fid One

Scope

advice and support
brand identity
digital interfaces
signage and environmental design

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