At >moser, we believe that every brand is a unique response to a need in the world. A brand is more than just a logo; it is a promise, a vision, a mission, a foundation. In recent months, we have had the opportunity to support the creation or transformation of four brands with ambitious goals. Whether it’s boosting cognitive abilities, planning for retirement, ensuring safety when working at height, or maximizing solar energy yield, these four brands share one thing in common: a clear and committed position.

Rising develops next-generation nootropics (smart drugs) designed to improve concentration, memory, and energy. Beyond its products, Rising has a bold vision: to revolutionize our relationship with mental abilities. Its purpose is to enable everyone to push their cognitive limits, not only to be more productive, but to become a better version of themselves.
Our job was to translate this vision into an inspiring, ambitious, and confident identity, at the crossroads of performance and personal awakening. A brand designed for those who don’t just want to keep up… but to transcend themselves.

Soixante Cinq was born out of a simple but alarming observation: many people are unaware that they can optimize their retirement, both fiscally and financially. In response, three insurance broker colleagues decided to create a consulting firm entirely dedicated to this key stage of life. At SoixanteCinq, the support provided is comprehensive, personal, and independent. The team of advisors builds a tailor-made plan for each client, so they can approach retirement with peace of mind.
We have established a solid brand platform and designed a reassuring and accessible identity that reflects both cutting-edge expertise and a human touch. SoixanteCinq is more than just a service: it is a trusted guide to help you prepare with peace of mind for that major turning point in life that is retirement.

Solexis is the result of the convergence of two areas of expertise: building envelopes and solar energy. Together, they enable us to offer high-quality technical solutions for all types of photovoltaic installations. With its technical office, Solexis supports installers in feasibility studies and yield calculations, and provides cutting-edge technical support at every stage of their projects.
Our mission was to design a clear, precise, and expert brand that reflects the reliability of its offering. The result is a sober and technical identity, an image that emphasizes rigor, partnership, and innovation.

Alkana specializes in rope access work and occupational safety at height or depth. It has developed a comprehensive approach based on four areas of expertise: training, equipment (sales, rental, inspection), works & solutions, and the OHS design office. The company meets the most complex challenges in high-risk environments, while guaranteeing a high level of quality, safety, and customization in its interventions.
After establishing a brand platform faithful to the brand’s ambitions, we built a dynamic and unifying identity capable of reflecting the versatility of Alkana’s businesses and its total commitment to safety and performance.

These four projects reflect the diversity of the topics we deal with every day, but also our method: listening, understanding, structuring, creating. For Rising, Soixante Cinq, Solexis, and Alkana, we designed much more than a visual identity: we built a solid and sustainable territory of meaning.