CGN
The Compagnie Générale de Navigation has been navigating Lake Geneva for over 150 years. A brand with a rich heritage, but also a contemporary company that is developing a tourism offering for the region and a public transport service for cross-border commuters living on the French side of the lake.
Client
CGN
Scope
guidance and assistance
brand identity
communication
editorial
signage and environmental design
The CGN modernizes its graphic identity and seizes the opportunity to establish a genuine brand structure in order to better position itself.
